Bo C Smith
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  • Signal CSK
  • CorePower Yoga
    • CPY Holiday
    • Mood Candles
    • Yoga on the Rocks
    • Myth Videos
  • Smart & Final
    • Foodie Posts
    • Father's Day Video
    • Social Videos
    • Recipe Videos
  • Sports Authority
    • Bloom Branding
    • #TailgateGreat
    • SNIAGRAB
  • AVENHART
  • Lucky's Market
  • SlimGenics
  • UCHealth
  • Shitty Dog Owner
  • Layer 8
  • More Copywriting
    • Print
    • Digital
    • Email
  • More Video
    • 2010 Film Festival
    • Team Elite >
      • Contest Prep
      • Weight Loss Center
    • Adelante >
      • Maria's Story
      • Alma's Story
    • The Horror
Bo C Smith

Don't BE a SHITTY DOG OWNER (GUerilla Campaign)

In 2012, friend and fellow creative (Brent Thelen) got tired of people not cleaning up after their dogs by his apartment in Denver. Eventually, he got so worked up that he decided to strike back. The next day, Brent showed me his design ideas and asked me to put words to the turds. 

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Together we created a hillarious, yet poignant guerilla campaign that was highlighted on the Denver Egotist. http://www.thedenveregotist.com/news/local/2012/september/11/brent-thelen-design-becomes-denvers-dog-poo-mercenaries

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People loved the campaign so much that they started contacting Brent for posters, poop bags and cards to use in their own neighborhoods.

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Copywriter: Bo Smith
Creative Director: Brent Thelen

© 2016 BO SMITH. ALL RIGHTS RESERVED.